Strategic Planning and Analysis for Marketing - CPD Course
CPD Certification Service Approved| 30 CPD Points| FREE Certificate +Two Premium Courses| Interactive Learning Materials
Cambridge Open Academy
Summary
- Certificate of Completion (PDF) - Free
- Certificate of Completion (Hard Copy) - £9.99
- Exam(s) / assessment(s) is included in price
- Tutor is available to students
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Overview
**3 in 1 Strategic Planning and Analysis for Marketing - CPD Course bundle**
Ever wondered why some brands skyrocket while others fizzle out? The answer lies in strategic planning and analysis - the secret sauce of marketing success. This CPD-accredited course is your key to unlocking that potential, equipping you with the knowledge and skills to craft winning marketing strategies for any business.
Learning Outcomes:
- Uncover the fundamental principles of marketing and its dynamic processes.
- Develop strategic thinking to navigate the ever-evolving marketing environment.
- Analyse market segments and consumer behaviour to tailor campaigns effectively.
- Master product and branding strategies, understanding the nuances of the product life cycle.
- Gain insights into pricing strategies that strike the perfect balance in the market.
- Explore diverse marketing channels and integrate communications seamlessly.
- Hone skills in advertising, sales promotion, personal selling, and public relations for impactful campaigns.
This Strategic Planning and Analysis for Marketing - CPD Course bundle Consists of the Following Courses:
- » Course 1: Marketing
- » Course 2: Business Law 2021
- » Course 3: Sales Skills
CPD
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Description
Embark on a journey through 17 meticulously crafted modules, delving into the core of marketing intricacies. From understanding the basics to decoding consumer behaviour, each module is a stepping stone towards strategic prowess. Immerse yourself in the world of product and branding strategies, exploring the life cycle intricacies and effective pricing strategies. Navigate the labyrinth of marketing channels and refine your skills in integrated marketing communications. By the end, you'll possess the knowledge to orchestrate powerful marketing campaigns with precision.
Unlock your strategic marketing potential. Enrol now and become a master of the Marketing domain.
Course Curriculum:
- Module 01: Basics of Marketing
- Module 02: The Process of Marketing
- Module 03: Strategic Marketing
- Module 04: Marketing Environment
- Module 05: Market Segmentations
- Module 06: Consumer Buying Behaviour
- Module 07: Business Markets and Buying Behaviour
- Module 08: Marketing Research
- Module 09: Product Strategy
- Module 10: Branding Strategy
- Module 11: Product Life Cycle
- Module 12: Pricing Strategy
- Module 13: Marketing Channels
- Module 14: Integrated Marketing Communications
- Module 15: Advertising and Sales Promotion
- Module 16: Personal Selling and Public Relations
- Module 17: Direct and Digital Marketing
Who is this course for?
- Marketing Professionals seeking advanced strategic insights.
- Business Owners aiming to refine their marketing strategies.
- Graduates aspiring to enter the dynamic field of marketing.
- Managers looking to enhance their understanding of market dynamics.
Career path
- Marketing Manager: £40,000 - £70,000 per year
- Brand Strategist: £35,000 - £60,000 per year
- Market Research Analyst: £30,000 - £45,000 per year
- Advertising Executive: £25,000 - £50,000 per year
- Public Relations Specialist: £30,000 - £55,000 per year
- Digital Marketing Specialist: £25,000 - £50,000 per year
Questions and answers
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Certificates
Certificate of Completion (PDF)
Digital certificate - Included
After completing this Strategic Planning and Analysis for Marketing - CPD Course bundle, you will be eligible for CPD certified certificates from Cambridge Open Academy.
For Marketing, you will get CPD Certification Service (CPD UK)- accredited certificate, and for the other courses, you will get CPD Quality Standards (CPD QS) accredited certificates from Cambridge Open Academy.
Certificate of Completion (Hard Copy)
Hard copy certificate - £9.99
Note: Delivery of hardcopy certificate is free within the United Kingdom. However, to obtain a hardcopy certificate, international students have to pay £19.99 for the shipment to their designated address.
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